Linking scientific research and public relations
Strategy - tailored to you
We listen to your needs, understand your objectives and propose solutions. We support you in developing a communications strategy, and implement and integrate it across all channels. We develop a multi-channel concept to optimally deliver on your potentials and goals.
We understand the context in which you operate and add value to your internal and external communication.
Content - can-do-attitude
From analogue, digital, print, video, and graphic design to delivering full campaigns, we are your voice. We have experience with white papers, client magazines, factsheets, newsletters, policy briefs, and blogs.
All content we develop is informative, relevant, timely and practical – but above all professional and most importantly engaging. Communication pieces can also be developed in different languages.
Media relations - news talk
Key Opinion Leaders and science/health journalists – we make sure they know about you. We get your message across. We work qualitatively to make sure your key takeaways reach the relevant target audience.
We convert your research into compelling stories using the right hooks to get media involved. We find the right angle, and help you present your research in the most comprehensive and engaging manner.
We have experience with press coverage and managing press rooms of large medical conferences ( > 12,000 participants) and pharma exhibitions.
Branding - get out there
We can help you design a modern website that tells your story and shares your discoveries. We bring your research to life. We help you create beautiful branding and a corporate identity. We make sure you position yourself as the expert and point of contact for your clients, staff, regulators and other audiences.
We can assist you in targeted marketing measures to enhance customer loyalty or to get new customers. We constantly aim to raise your profile by delivering added value (through for example customer insights and trend analyses) and adapt to the newest technologies and tools available.
Social media - become popular
Today, engagement with partners, the public, customers, and journalists about topics close to your heart, are essential. Not having the dialogue yet? Not sure what your goals are for Instagram, LinkedIn, Twitter, Facebook, and Youtube? We adapt your content into the appropriate messages and consolidate your strategy into practical solutions. This way your company can consistently display its core strengths, while staying on top of current trends and discussions.
Visualization - look at that
Visualization of complex scientific issues that touch the realities of people and economies are becoming increasingly popular. Videos for example are an easy and effective way of getting complex issues across. We can help you make your research into a compelling story to watch. We also translate complex data and models into visual designs.
Philanthropy - the goodies
At MayfairNow, we aim to create sustainable projects, engaging with citizens and educating people on important research.
We also create free content for the benefit of the public, using accurate and evidence-based information. We do this particularly on controversial headlines and other news stories. Our aim is to create a positive and meaningful impact for the public in the simplest and most jargon-free way.
Everybody can understand complex science. All it takes is a good story.